In the next article of ‘Market Watch: Nashik in Focus’ series, Amit Patil, Founder & CEO, Brand Banao.Ai, shares how the city’s OOH ecosystem remains firmly...
In the first article of Media4Growth’s ‘Market Watch: Nashik in Focus’ article series, Sahil Nyaharkar, Director, Media House, offers a practitioner’s view on how Nashik’s OOH...
Santosh ‘Paddy’ Padhi, Founder and Chief Creative Officer of INTO Creative, shares the creative journey and behind the scenes making of India's first biodegradable billboard.
In the next feature of Media4Growth’s series ‘Insights: Brand Marketers on OOH’- Siddharth Anand Jha, Senior General Manager, Havells India, shares why OOH remains a strategic...
In this edition of Media4Growth’s ‘Insights: Brand Marketers on OOH’ series, Girish Ahuja, Head of Marketing, H & R Johnson (India), shares how OOH strengthens brand...
In this edition of Insights: Brand Marketers on OOH, Shawn Chandy, Chief Marketing Officer, Paragon, shares how OOH continues to anchor the footwear brand’s visibility, relevance,...
In the next edition of ‘Insights: Brand Marketers on OOH’ Snehita Chakravorty, Marketing Manager – Dine-in Business, Yum! Brands (KFC India) speaks on why outdoor remains...
The OOH industry, one of India’s strongest traditional media segments, is projected to scale to USD 798 million by 2029, with Digital OOH increasing its market...
In this edition of Media4Growth’s ‘Insights: Brand Marketers on OOH’ series, Ritu Mittal, Head of Marketing & Digital, Consumer Health South Asia at Bayer, shares how...
Year-to-date OOH revenue reached $6.98 billion, representing 3.2% growth and underscoring the channel's continued strength through 2025.
The campaign is conceptualised by Talented agency and executed by Coral Media
Executed by RapportWW, the campaign has gone live across roadside, transport and digital sites in the UK.
While Indian Railways has previously permitted exterior advertising wraps on train coaches as a non-fare revenue initiative, this is the...
The campaign is executed by Posterscope India
The campaign uses the familiar red-and-white Tinder visual language across the metro’s interior advertising spaces, with each execution built around...
Ashish will report to Punit Goenka, CEO, Zee Entertainment, and will oversee the company's marketing and brand agenda
Parag moves to the asset management business from Aditya Birla Capital's NBFC business, where he served as Marketing Head.
In a new Media4Growth series, ’The Listed Forerunners of Indian OOH’ we speak to India’s publicly listed OOH companies to...
Girish Ahuja, Head of Marketing, H & R Johnson, shared his perspective on the future of traditional and digital out-of-home...
Moving Walls India and Wellversed Media have entered into a strategic collaboration to develop research solutions and AI-focused training programmes...
Prashant Narayan Joijode, Managing Director, Outdoor Mantra Pvt Ltd, discusses the changing value of OOH inventory and why brands are...
Sumit previously served as Senior Vice President & Business Head – TIM Airports & City Media at Times OOH
Anand brings over 30 years of enterprise leadership experience across India, South Asia and the Middle East. He has successfully...
Railway media is moving beyond traditional formats, and Anuj Dev, Founder, InstaWingz Marketing, believes the changing face of Indian railway...
The campaign is executed by Avnenir Brand Connect
