The company had experimented with a few DOOH screens during the Diwali festival
Growth has to be more widely distributed within the value chain, he said in his address at the CII Big Picture Summit
The landmark contract will see BackLite deliver new world-class designs across 26 locations – with a state-of-the-art digital offering across at least 7 of their high...
The Smart Asia exhibition 2019, brought various Taiwan based players offering unique DOOH solutions for the developing Indian Digital Display market
BackLite Media signs 10-year partnership with Gulf Related, the developers of The Galleria Al Maryah Island, a luxury retail and dining destination in Abu Dhabi
The network offers 3000+ DOOH screens from 15 cities having 1.5 million audiences and 500k daily impressions
The competitiveness of the medium centres on how it gets ‘faster, better, cheaper’
Century Group of Companies, which handles media rights for this airport, plans to take the digital expansion to other airports managed by them
Srishti Communications has put up 132 DOOH media assets at the station
Transaction takes Ocean into Nordic countries and Germany
The campaign is executed by ideacafe.agency
The campaign is executed by Ideacafe.agency
The campaign is conceptualised by SW Network
The campaign is executed by Say It Loud Media
The mobile unit, designed as a transparent showcase, offers a walk-in experience where visitors can explore products firsthand.
Legacy IT campus becomes home to premium outdoor and indoor digital advertising formats
Katrin Robertson, CEO of blowUP media and Stephanie Helen Scheller, Managing Partner Sustainable Solutions, Omnicom Group, are the latest speakers...
Karen has previously held board positions at 20 fast-growth businesses, mostly in the international technology sector, and across the investor...
In his keynote at the third edition of South India Talks OOH, C.K. Kumaravel, Co-founder and CMD of Naturals Salon...
The theme of the conference is ‘Beyond Billboards: Re-imagining OOH’
In his session, Mayank will explore how well-designed media structures can enhance brand perception, integrate with urban infrastructure, and support...
Set against the theme ‘Beyond Billboards: Re-imagining OOH’, South India Talks OOH will address how the medium can evolve in...
The panel will unpack why South India, which contributes 31% to India’s GDP and has consistently posted higher growth than...
The Green Line, forming a vital North-South link in Bengaluru’s metro network, covers 33.46 km and includes 32 stations, connecting...
The panel that Shalini will participate in will address a key paradox: despite South India recording the highest GDP growth...
