The company's strategy focused on providing practical support and amenities for the millions of devotees participating in the annual festival.
With quirky cab makeovers across key cities, everyday rides turn into a celebration of flavor, fandom, and full-on fun
Backed by his 35-years’ experience in Out-of-Home (OOH) advertising media, Abhijit will share his insights at the panel discussion on commoditization of the OOH media, as...
Next two rounds of Jury meet to be held in Mumbai
The core of the campaign's interactivity lay in encouraging passersby to take their favorite Hershey's Kisses
GenreAI introduces a data-layered, genre-aligned, psychographic-matched approach to cinema advertising.
Vikram Sakhuja, who comes with a distinguished career spanning decades across top-tier marketing and media organizations, will be part of a thought-provoking panel discussion on the...
Since 2015, Malvika has been a driving force at L&T Realty, where she has architected and executed comprehensive brand and marketing strategies for flagship projects in...
The Quintessential OOH Quiz, powered by Xtreme Media, will be held on Day 1 of OAC 2025, adding a dash of stimulating interactivity for the audience.
Saumya brings over 18 years of diverse experience in Integrated Marketing Communications. He has previously held leadership roles across GroupM, Dentsu and Publicis Groupe.