Launches ’Ratha Yatra Eka Aithiya’ campaign to showcase the timeless tales of Rath Yatra through an immersive 3-screen technology
The campaign 'See the Game Like We Do' highlights Indian Olympians' pursuit of glory
Bariblu's DOOH platform will be equipped with precise audience measurement provided by Admobilize software for the Starled and by Quividi software for the totems of the...
The brand has set-up a Beach Café to deliver an elevated experience
Ocean Outdoor Group CEO Designate Stephen Joseph speaks about the growing role of AI and automation in OOH advertising, in conversation with Rajiv Raghunath
The Jury judges entries in two groups
“Partnering with the OOH Advertising Convention enables us to be at the forefront of industry innovation, where technology and creativity converge are setting a new pace...
Media owners highlight the need for regulations that align with global standards and prioritise safety and sustainability.
OAA 2024 received a total of 348 entries across 7 categories.
The entire campaign is designed to ensure maximum visibility, resonating deeply and generating awareness with audiences nationwide.
