Ocean Group CEO Stephen Joseph says that if used properly, AI should be a positive driver for the growth of better DOOH, democratising the channel and...
Vishwanath Kini, Head Growth and Strategy and Chetan Kasar, Sr. Art Director of The Brand Sigma share their perspectives on the art and science of OOH...
These upscale malls attract premium shoppers, providing a diverse audience with ample time to engage with brand messages.
“We are enthusiastic about our partnership with OAC 2024, as it aligns perfectly with our vision to shape the future of OOH advertising in India,” says...
Real time cricket score updates on media at 9 airports
The International Cricket Council (ICC) has partnered with Mera Hoardings to promote the T20 World Cup on OOH formats on a global scale. This collaboration aims...
Mindshare bags Gold for innovative Use of Activation
The OOH campaign is appearing across Ocean’s The Loop networks in Manchester, Birmingham and Edinburgh and on selected large format screens in 10 UK cities.
Venkatesh Sanjeeva, Director - CEO at Radiant Synage tells Media4Growth why there is a need for a platform like OOH Expo and how the company will...
Phulera’s favourite laukis transformed into larger-than-life inflatable balloons, displaying Panchayat’s new season premiere date!