Vinkoo Chakraborty, President, Rapport Chrome (an OOH arm of IPG Mediabrands India) says that conventional large formats provide impact, scale, and ubiquity, while traffic-facing DOOH takes...
The streaming behemoth let users submit their own images to a website which were then used for the campaign.
Dr Uniyal will be sharing his perspectives on 'Building a game-changing talent strategy for OOH'
Rohit Chopra, COO, Times OOH sees brands becoming more favourably disposed to DOOH advertising.
Aatika brings with her a wealth of experience in consumer first strategies having worked with agencies and brands across various segments
EduBurdie joined forces with graffiti icon Lady Pink to create a series of murals across the state and highlight the alarming rates of poor mental health...
Campaign was a winner in Ocean Outdoor’s annual digital creative competition
Singh's duties will involve overseeing the creative output for Samsung India
The campaign is meant to highlight the industry’s shift in perspective towards artificial intelligence.
US-based StreetMetrics is a forerunner in the area of measuring moving OOH media.
