The campaign, executed by Laqshya Media Group, covers over 100 cities across 8 states
Participants can submit original ideas, six of whom will be featured on Ocean's premium full motion DOOH network.
The campaign was conceptualized and executed by Platinum Outdoor, a unit of Madison World
DOOH gives advertisers the chance to be more creative at a much lesser cost, says Dipankar Sanyal, CEO, Platinum Communications
Agencies and advertisers will have the opportunity to deliver long form creative on DOOH across the UK.
Flux Outdoor is working globally with the world's biggest advertisers and across 250 publishers
Selected tennis highlights will be shown in 13 UK cities
Jayesh Yagnik, CEO, MOMS Outdoor Media Solutions says that DOOH brings advertising to life, but these are still early days for this medium as DOOH media...
The advertising agency won the rights following an extensive multi-agency pitch
Mayhew was a winner in Ocean’s annual digital creative competition
