“The convention attracts industry leaders, potential clients, and fellow exhibitors, providing a vibrant platform to connect, share insights, and explore potential collaborations,” says Murali Krishna, Director-...
The ‘DPAA 2024 Omnichannel Decision-Makers Study’ was conducted by Advertiser Perceptions, the leader in providing research-based strategic market intelligence to the media, advertising, and ad tech...
Ashish Morone joins a panel on the theme ‘Is DOOH ticking all the boxes for brands?’
Ankur Malhotra joins a panel on the theme ‘How to get brands to show more love for OOH?’
Aniruddha Haldar will be speaking on ‘Connecting with consumers countrywide: The OOH experience’
The experience centre offers an immersive visual experience, showcasing the latest LED COB and MIP technologies and products.
The Jury judges entries in two groups
OAA 2024 received a total of 348 entries across 7 categories.
Brands need to think beyond vanilla outdoors to connect with audiences, says Ammar Millwala as he looks forward to the OAA 2024 judging.
Brands of all hues adorn the large formats