Pioneering C-store retail media network, Axonet has found a way to harness the previously untapped wealth of convenience store shopper data, and is now collaborating with...
LMX announces dynamic partnership with Thailand's top elevator DOOH media owner, Up Media
Dipankar Sanyal, CEO, Platinum OOH speaks about the key trends seen on the Indian OOH landscape
Haresh Nayak, Founder & CEO, Connect OOH Inc. says that DOOH's dynamic, targeted, and measurable nature aligns with modern marketing needs, attracting brands seeking interactive, data-driven,...
Atul Shrivastava, Group CEO, Laqshya Media Group expects double-digital growth in the current year
Abhijit Sengupta, CEO, OAP also underlines the imperative of balancing media supply with demand
Platinum Outdoor used visual appeal, influencers, in-store experiences and digital storytelling to position Continental Xtra as the epitome of a strong and aromatic coffee experience.
From behind the New Year’s eve ball drop, Tiger Party offers a close look at how DOOH solution amplifies commercial potential
Jayesh Yagnik, CEO, MOMS OOH sees technology playing a pivotal role in the OOH growth process
The marketing team employed unconventional tactics with volunteers holding placards next to ‘Merry Christmas’ branding