This campaign is executed across six cities
Sounak Bhowmick is a seasoned brand marketing and communications leader with 18 years of rich, cross-industry experience across events, media, retail, and digital sectors.
The OOH Advertising Convention (OAC) is set to host its 19th edition on July 18-19, 2025, at The Westin Mumbai Powai Lake.
The creative blends Hindi and Marathi to resonate with local audiences, combining the universal theme of maternal care with regional flavor.
Archana Aggarwal is an accomplished media professional with 25 years of experience in the industry.
The billboard displays the tagline: "Sakht launda dhoop mein nahi, sirf tumhare liye pighalta hai! Find yours on Shaadi."
The OAA ceremony, where winners will be announced, will take place on the evening of July 19, 2025 at The Westin Mumbai Powai Lake
Agencies and brands vying for top honors should note that the entry deadline for the awards is May 30, 2025.
The campaign is executed at Garuda Mall
This innovative display can be seen at striking bus shelters, store windows, in-store danglers, leaflets, etc designed to look like a traditional wedding mandap.