Jun Sakurai, Head of OOH Business - Dentsu Japan, shares some insights from Dentsu Japan’s experience with data led approach to OOH and how it delivered...
The campaign is done in partnership with M+C Saatchi Group UK and Ocean Outdoor
From a pink-themed parking zone with hand-painted murals to branded boom barriers and frisking booths, every touchpoint was crafted to engage and surprise.
The project was inaugurated by M. Paramasivam, Executive Director of Punjab National Bank (PNB) in the presence of senior Railway officials and officials of PNB.
The campaign is executed by Khushi Advertising
‘Road Happy’ is an Ocean Outdoor digital creative competition winner
At the third edition of South India Talks OOH, Shubham Choubey, Founder and Creative Director of Zero Design Studio, shared his playbook for designing powerful DOOH...
At the third edition of South India Talks OOH, panelists Deepa Gupta, Shalini Sankar, and Suresh Seerna moderated by Rajiv Raghunath, examined the persistent gap between...
The campaign is executed by ideacafe.agency
In his session, Mayank will explore how well-designed media structures can enhance brand perception, integrate with urban infrastructure, and support the overall effectiveness of OOH campaigns.