On the day of Diwali, passengers waiting to collect their bags at the conveyor belt also received gifts from the advertising brand
The French fragrance-to-fashion house’s campaign uses a digital media façade and five branded columns with LED backlighting in the post-security area in Terminal 2 of the...
Multiple OOH formats like hoardings, billboards, cutouts, unipoles, gantry, bus branding, tram branding, metro coach branding, pillar branding, standees, bqs, traffic signals, police booth, kiosk, college...
The roadside campaign uses traffic, time and weather data to trigger content that is contextually relevant at each location
The campaign is aimed at building audience for the reality show
Digital revenue is sitting at 46.0% of total net media revenue year-to-date, as per OMA statement
Conceptualised and managed by ITW Consulting, the activity will be conducted in 11 cities over a period of 6 months
OMI planned and executed the 3-week campaign in more than 25 cities
OgilvyOne developed the overall campaign while Kinetic India handled the OOH promotion
The real estate brand smartly targets Mumbaikars with city-wide extensive OOH campaign