They have secured advertising rights for six prominent railway stations near Prayagraj in preparation for the upcoming Kumbh Mela, scheduled to take place from January 13...
Naresh Kumar Dasari, Managing Director of MacroMedia Digital Imaging Pvt Ltd, highlights the urgent need for government mandates and increased awareness to drive sustainability in the...
Sam Patel, MD & CEO of Arrow Digital Pvt Ltd, highlights the challenges of achieving sustainability in the out-of-home (OOH) advertising sector.
Pramod Bhandula, Executive Chairman, JCDecaux India highlights the urgent need for the Indian OOH industry to embrace sustainable practices, tackle cost-driven compromises, and lead the way...
Sivabalan Thangavelu, Director at Miraai Advanced Composites Pvt Ltd Highlights the growing demand for sustainable materials in outdoor advertising, such as fabric-based alternatives to PVC flex,...
Praphul Misra discusses how Oi Media is revolutionizing advertising workflows with tools like IAQT and IBXD, which streamline campaign management, enhance transparency, and empower brands to...
Gangasagar Amula, Managing Director of Absen India, highlights the need for clarity in selecting LED displays. He stresses prioritizing energy efficiency, high brightness, and trusted brands...
The rights are allotted for a period of 5 years
From iconic digital screens to the future of OOH media, Nishank Joshi, CMO, Nexus Select Malls shares how Nexus is transforming the mall advertising landscape in...
Total advertising revenue to grow by 9.5%