The local body has apparently set up an in-house committee to explore alternative ways to levy additional fees on outdoor media in the city
Lloyd has held senior leadership roles in sales, marketing & business development in Fortune 500 companies
E-Factor Entertainment agency is also a part of the official agency consortium given the branding, promotions, marketing and revenue generation activities mandate for five-years
BBMP told to revise the draft ‘Outdoor Signage and Public Messaging bylaws 2018’; no relief to large format media operators in the city
The fresh fruit shake brand’s campaign leveraged OOH as a highly localised medium and thus addressed TG strategically
The on-ground activation celebrated the success and completion of three years of its Dettol School Hygiene Education programme
Godrej Properties executes a three month long campaign to promote its ‘Easy Beginnings’ initiative across 6 cities
Vying for top position in poll results coverage, TV news channels invested in airport, corporate parks, malls and metro DOOH & ambient media to broadcast the...
There has been growing demand for interactive LED vans, not only from political parties seeking to expand their voter base, but also from corporate brands targeting...
It’s not just the media, but the state of the building having a rooftop media that’s a concern