Besides exclusive rights for 32 Chennai metro stations, the OOH firm has introduced new media in the Central Subway
The respective corporations have issued notice to avoid any possible casualty and the regional media owners are adhering to it
The Chennai-based OOH firm has launched online payment options and Lease Your Media option on their website, which brings both parties involved on a common ground
The local body has apparently set up an in-house committee to explore alternative ways to levy additional fees on outdoor media in the city
Lloyd has held senior leadership roles in sales, marketing & business development in Fortune 500 companies
E-Factor Entertainment agency is also a part of the official agency consortium given the branding, promotions, marketing and revenue generation activities mandate for five-years
BBMP told to revise the draft ‘Outdoor Signage and Public Messaging bylaws 2018’; no relief to large format media operators in the city
The fresh fruit shake brand’s campaign leveraged OOH as a highly localised medium and thus addressed TG strategically
The on-ground activation celebrated the success and completion of three years of its Dettol School Hygiene Education programme
Godrej Properties executes a three month long campaign to promote its ‘Easy Beginnings’ initiative across 6 cities