Shekhar Narayanaswami will be speaking about factors that go into scaling up OOH business, building up conventional and DOOH media streams, use of new technologies, much...
Old Mout Cider is the launch partner
OAC 2024 will be organised at Hilton Garden Inn, Embassy Manyata Business Park in Bengaluru on July 26-27.
Creates a unique experience with a 30ft long tunnel aquarium in the sea front of Mumbai to highlight the exciting AR experience in conventional brown covers.
India among the most dynamic ad markets this year
“The OOH Advertising Convention has been an exceptional platform for uniting stakeholders and media asset owners,” says Sanket Rambhia, Managing Director, Xtreme Media
Year 2024 expected to see greater OOH growth, powered by the Olympics, the Euros football championships and some 50% of the world's population going to the...
Lindsay Rapacchi, Research and Insight Director at Clear Channel Outdoor reveals the power of reach and targeting in brand growth strategies
Ocean Outdoor UK CEO Phil Hall says: “The BFI IMAX has a significant place in Ocean’s history as our original Ask For It By Name location.”
Global experts share their perspectives on the changing dynamics of OOH audience metrics at the WOO Global Congress
