Posterscope India has executed the campaign, covering eastern region including Kolkata, Rest of Bengal, North Bengal, Odisha, Bihar and the North East.
Key findings of the report say that Indian advertising industry grew a whopping 16.4% in 2014 and is expected to grow by another 9.6% in 2015,...
Milestone also planned and executed Wildcraft's very first OOH campaign aptly titled'Come Alive', which showcases a selection of their gear against beautiful outdoor landscapes.
To promote its new heritage project'Krishna Bhumi', Infiniti Group used the Yamuna Expressway for the 180 days campaign, where the high penetration displays garnered the attention...
The new entity will function as a media agency to Srishti Communications' existing and new clients
The brand rolled out one of the largest mass-customised outdoor campaigns in terms of geographical location and through context aware messaging. More than 20 copywriters and...
A well-directed advertising policy that focuses upon developing media around public utilities will greatly augment a city's public infrastructure, says G S Rawat, founder of Supreme...
Posterscope India created and executed an OOH campaign to build familiarity with the Windows OS and capabilities of Lumia devices, creating meaning for Lumia 730 as...
Indian Pharmaceutical Association (IPA) rolled out a unique outdoor campaign to inform people how to use antibiotics in a wise way. The campaign covered the major...
Clear Channel Outdoor Canada and Quebecor Media Out-of-Home will join the OOH marketing association effective January 1, 2015