A fleeting message should work well in a scenario where the audience only have fleeting seconds to register a brand presence. This seems to be the...
The Amaze and new City have taken it to the top of the sedan market. More launches are on the anvil, which could include another small...
The ecommerce portal targets busy office goers with a ground activation to create awareness and engagement around the '9 Hour Delivery' service in Mumbai.
As the New Year unfolds industry players and specialist agencies that Outdoor Asia spoke to list down their plans for the year-- in short their resolutions...
BMG will deliver high-quality, HP-branded large-format media portfolio to customers.
The brand's new campaign has been executed across 80+ towns involving more than 180 media options for a period of 45 days.
MTV and What The Fish promote promote safe sex in three metro cities on the occasion of World Aids Day.
Carat Fresh's rural division executed the on-ground campaign at the towns of Maharashtra and Uttar Pradesh with a population of less than 10 lacs.
MINI, the international car brand rolled out a digital OOH campaign, not to sell, but to simply make their customers feel extraordinarily special. International agency iris...
The brand unveiled a statue of the master blaster in the city as part of its various activations meant to strike a chord with the audience...
