This collaboration introduces a new era of carbon measurement and campaign optimization in the DOOH space
Ghadi Detergent, a laundry care brand under RSPL Group, has secured exclusive naming rights for platforms 1, 6, 7, 8, 9 at New Delhi Railway Station.
With over $9.13 billion in total OOH revenue for the year, a 4.6% increase from 2023, the report highlights how leading brands are leveraging both scale...
The campaign is executed by Posterscope
The campaign is executed by Posterscope
These new agreements encompass key transportation networks and a strategically located outdoor asset, further solidifying Telex's presence in the dynamic Indian advertising market.
A recent report by EY analyzing the Indian Out-of-Home (OOH) advertising sector says the share of Digital OOH (DOOH) out of the total OOH revenues is...
Digital formats push OOH advertising to record highs, with transit and cinema placements leading the charge
From two-wheeler pitches to a nationwide presence
Will 2025 see the beginning of a new era for OOH where pDOOH becomes a commonly accepted part of the ecosystem? If so, what will it...