Anuj Bhandari launches new OOH Adtech venture: DGTOOHL Technologies

Seasoned Out-of-Home (OOH) advertising expert Anuj Bhandari has announced the launch of his new venture, DGTOOHL Technologies, an innovative Adtech company focused on transforming the OOH and DOOH (Digital Out-of-Home) landscape through technology and data-driven solutions.

After over 16 years as a shareholder and partner at All About Outdoor Pvt. Ltd., Anuj is taking a significant leap forward with DGTOOHL Technologies. He has joined forces with seasoned professionals in technology and marketing — Mayank Sharma, Co-Founder, CTO & Head of Strategic Partnerships, and Kushagr Sharma, Director, Marketing Lead. Both bring a wealth of experience and expertise in their respective domains.

“After 16 years of hands-on OOH experience across asset creation, sales, and trading, this transition into OOH technology was a natural progression,” said Anuj Bhandari, Co-Founder & CEO. “I’ve long been fascinated by the power of data and technology in outdoor advertising. This evolution was inevitable.”

DGTOOHL Technologies specializes in OOH/DOOH planning powered by deep data insights. The company is primarily focused on programmatic DOOH, with ambitious plans to build a comprehensive aggregation platform across India, and soon, the APAC region, as part of its first phase of growth.

“This was an organic integration,” said Mayank Sharma, Co-Founder, CTO & Head of Strategic Partnerships. “We had already developed a robust platform. Anuj brings invaluable industry insight and business acumen that’s shaping our vision and strategy.”

With DGTOOHL Technologies, the team aims to redefine how brands plan, buy, and measure OOH media through a technology-first approach.

Kushagr is a seasoned brand strategist with over 15 years in experiential marketing and consumer engagement, having led initiatives at Apollo 24|7, GE, PepsiCo, and Lenovo.