The partnership to enable dynamic content delivery, yield optimisation, and programmatic capabilities across PATTISON’s 4,000 screens in Canada
The on-ground activation celebrated the success and completion of three years of its Dettol School Hygiene Education programme
The tool, which provides deep location-based understanding of audiences, has been launched under the umbrella of DAN Explore, the proprietary Audience Intelligence tool of the Data...
Plato and Ada are audience targeting and media trading platforms specifically designed for OOH
Flaxman has been charged with delivering new business best practices for the Media Group
Executed by Brand Blitz Event Management, the campaign targets the IT and corporate crowd in Chennai.
The combined entity will offer a unified OOH media inventory, marketing and sales management solution, streamlining static and digital OOH operations for media owners
Barber will continue to be responsible for the UK Group, where she oversees both its creative and media agencies
DAN brings data and programmatic functions under one roof; will be led by Gautam
The campaign will be designed with cross-media interlocking and engagement across online, social media, TV, print, OOH and cinema and BTL in the latter phase
