The party goes for Container Fleet branding with 1000 containers being branded with the ‘Ab Hoga Nyay’ campaign
Caloi showcases bicycle as a unique mobility solution
In partnership with Eg. Communications, the campaign has been rolled out on Lines, 2, 3, 5, 6 and 8 of Delhi Metro
The ad rights have been acquired on the Pahar Ganj side of the station for a period of 5 years
A mix of formats such as billboards, bus shelters and mall media has been used to garner maximum eyeballs
Barber will continue to be responsible for the UK Group, where she oversees both its creative and media agencies
Hindustan Unilever, Reckitt Benckiser India and ITC Ltd were the top advertisers in the week
The campaign has been spotted in Delhi malls and on Metro wrap
Backlite Media is now the advertising partner for Roxy Cinemas at Boxpark, La Mer, The Beach and City Walk
Reckiit Benckiser India, HUL & ITC are ranked as the top 3 advertisers in the data report
