ZEE5, with Brandscope India, has launched a campaign to bridge the gap between regional audiences and OTT content consumption
The 9,280 sq. ft. giant screen has been installed on top of a three-story restaurant building
The fresh fruit shake brand’s campaign leveraged OOH as a highly localised medium and thus addressed TG strategically
The campaign, executed by Platinum Outdoor, is targeted at the youth segment that is a high user of mobile data
From customizations and live remote feeds to mapping and monitoring, the BJP’s OOH campaign during this year’s Lok Sabha election saw the biggest third party monitoring...
The on-ground activation celebrated the success and completion of three years of its Dettol School Hygiene Education programme
Mattel Toys’ Monster Trucks go full gear on mall activation
Godrej Properties executes a three month long campaign to promote its ‘Easy Beginnings’ initiative across 6 cities
Vying for top position in poll results coverage, TV news channels invested in airport, corporate parks, malls and metro DOOH & ambient media to broadcast the...
There has been growing demand for interactive LED vans, not only from political parties seeking to expand their voter base, but also from corporate brands targeting...