The data-led approach helps oOh! In developing sites that deliver superior audience metrics
The company Rebel Foods, in association with Posterscope India, has launched an innovative campaign to promote brand Behrouz Biryani with clutter breaking presence
DOOH is redefining human engagement, says Ocean CEO Tim Bleakley
Barry Frey will speak on the theme ‘DOOH – Extending the OOH Horizons’
Xiaomi India goes live with its popular ‘Note Kiya Jaye’ campaign on OOH
The partnership to enable dynamic content delivery, yield optimisation, and programmatic capabilities across PATTISON’s 4,000 screens in Canada
ZEE5, with Brandscope India, has launched a campaign to bridge the gap between regional audiences and OTT content consumption
From customizations and live remote feeds to mapping and monitoring, the BJP’s OOH campaign during this year’s Lok Sabha election saw the biggest third party monitoring...
The on-ground activation celebrated the success and completion of three years of its Dettol School Hygiene Education programme
The tool, which provides deep location-based understanding of audiences, has been launched under the umbrella of DAN Explore, the proprietary Audience Intelligence tool of the Data...