OMANZ has a renewed commitment to ensuring that NZ OOH remains in the ascendancy
OOH in 2017 will seek to extend the creative boundaries that significant investment in screens has afforded the industry, allowing smarter brands to capitalise on video...
David Gordon, Insight Director, Posterscope UK, will speak on the theme"Will interactive technologies provide new growth stimulus to OOH business? Opportunities & barriers at the Outdoor...
Indian Pharmaceutical Association (IPA) rolled out a unique outdoor campaign to inform people how to use antibiotics in a wise way. The campaign covered the major...
The OOH firm has used some 1,200 media units across 32 cities for the campaign
DDB Mudra Group has announced the re-constitution of its executive board and the creation of the group creative council and the strategic planning council
Vodafone was able to sustain its revenue market share during the quarter
Under the deal, besides subscribers, Bharti will take over the towers and other network assets of Loop
Its strategy of rock-bottom tariffs and barebone services has helped it break even within a year of launch. Can it sustain this growth?
Launched by the Laqshya Media Group, the new division, Laqshya Connect, will work to create experiences that activate brands, business and consumers through engagement and interaction.