The innovative campaign has been launched to celebrate the 2018 Football World Cup
The OOH Congress is expected to have the participation of 300+ Russian and global OOH delegates representing major operators, global advertising agencies, suppliers, clients, research and...
Raghav Subramanian is COO (Partnerships), IPG Mediabrands – India; Habeeb Nizamudin is CMO, IPG Mediabrands – India
The brand captures Mumbai Airport’s high visibility locales to heighten the interest, catch maximum eyeballs and create great recall
Daniel Cuende is the technical manager for GEOMEX, the Out of Home Audience Measurement in Spain.; he is also involved in OOH research in South Africa,...
Kick-starting the celebration of FIFA World Cup 2018 in an impactful way, the idea of the innovative billboard was to celebrate and reward the spirit of...
The company enhances online advertising performance by enabling more relevant and contextual campaigns with accurate and granular location and geometry data of the world
In a journey of over two decades in the world of media insights, Krishnan and his team pioneered a range of audience understanding information for the...
Born to a landless farmer in a small village near Coimbatore in Tamil Nadu, Dr Velumani went on to establish Thyrocare, an industry leading business with...
The billboard will detect a smoker lighting a cigarette/bidi in front of it and responds by launching a short video that shows the real-time effects of...