‘They can’t arrest this billboard’ harnesses “safety” of OOH spaces to call for restoration of the public’s democratic right to protest
Backed by his 35-years’ experience in Out-of-Home (OOH) advertising media, Abhijit will share his insights at the panel discussion on commoditization of the OOH media, as...
Vikram Sakhuja, who comes with a distinguished career spanning decades across top-tier marketing and media organizations, will be part of a thought-provoking panel discussion on the...
Since 2015, Malvika has been a driving force at L&T Realty, where she has architected and executed comprehensive brand and marketing strategies for flagship projects in...
Live UV around Ocean Outdoor screens burns different skin tones in real time
Raamdeo Agrawal will share his rich insights on the critical question: ‘Can brand marketing budgets become brand investment?’
Released by Ocean Outdoor, the UK’s premium DOOH media owner, in partnership with Lumen Research, the media attention measurement leader, the findings strongly support new conversations...
The shift towards sustainable practices is not just a trend, but a fundamental transformation, driven by companies like Ecosigns and Miraai Advanced Composites Pvt Ltd.
The panel will unpack why South India, which contributes 31% to India’s GDP and has consistently posted higher growth than other regions, still sees comparatively lower...
In her session, Garima will explore how OOH media, when thoughtfully integrated, can enrich the experience of public spaces rather than disrupt them.
