She has been with the association since 1991
The unknown entity recently won the outdoor media rights in Ludhiana city
The technology will help generate ROI reports for clients by capturing data regarding retina movement, attention span, etc of viewers of the digital ad screens
EFI VUTEk’s dual resolution capability enables true 600 dpi and true 1000dpi output with selectable 24pl or 12pl drop sizes
The campaign has been rolled out in key markets across the country
Display Metrics has teamed up with Czech Republic-based MGE Data and the Indian arm of IPSOS to develop Metrics for Out-of-Home Displays (MOD) for the Indian...
The civic body maintains that the ‘Public View’ clause as per the Outdoor Advertising Policy 2017 will apply on this media
The move is directed at rooting out unauthorised outdoor advertising
The agency will handle the traditional, digital and OOH advertising of the two brands
Cab advertising being viewed as traffic hazard
