OpenDirect 2.1, the updated programmatic trading standard, allows OOH buyers to plan, buy, activate and report directly from premium publishers
Adonmo, co-founded by Sravanth Gajula and Sandeep Bommireddi, has secured $25 million in funding to expand its innovative digital advertising network and enhance its tech-driven solutions...
With insights from Siddharth Anand Jha, Senior General Manager of Marcom, Havells India highlights its strategic approach to consumer engagement during the festive season through impactful...
This campaign was designed for pan-India coverage across more than 16 key cities, strategically designed to maximise reach and engagement.
Turkish Airlines has chosen an iconic standalone location in Delhi to establish its brand presence, making a bold statement with an enormous outdoor campaign executed by...
RoshanSpace Brandcom in collaboration with Indian Outdoor Advertising Association (IOAA) marks 'Peace Day' with a symbolic flame across ProDigi screens
Art for facilitating positive social, economic, and ecological change
The campaign is executed by Madison Outdoor Media Solutions and 3 Scratch Films
With 41% YoY growth in pDOOH business in Q2 2024, Perion is “setting the standard for how digital strategies can seamlessly integrate with physical spaces to...
Leveraging a strategic mix of outdoor, radio, print, and mobile van activations, The Media Ant significantly increased footfall and brand awareness for Suta, a leading ethnic...
