The programme introduces interactive activities including a series of storytelling and visual engagements that educate and encourage children to adopt good hand hygiene practices.
As the mobile wallet firms are already looking to tie up with small retailers, they could launch tactical OOH advertising campaigns
Switzerland's leading OOH company APG|SGA is installing a total of 64 Escalator ePanels (32 screens) on five busy escalators at the heart of Zurich's main station
Atin OOH has executed Kent RO's initiative to brand the overhead bins of Go Air planes
Moving Audiences is initially targeting OOH markets in six ASEAN countries and India; 28 media owners of over 2,000 digital billboards in six Asian countries have...
Laqshya Solutions created and rolled out the brand's OOH campaign
OOH in 2017 will seek to extend the creative boundaries that significant investment in screens has afforded the industry, allowing smarter brands to capitalise on video...
Data released by the Advertising Association/Warc show that UK's OOH adspend increased almost four points ahead of forecast to £273m in Q2; +9.6% YOY. This was...
In a recently-concluded brand meet-up organised to celebrate the Silver Jubilee, HP showcased its vast portfolio of industry leading digital printing innovations and highlighted the potential...
Men's ethnic fashion brand Manyavar's OOH campaign in Delhi NCR was planned and executed by Kinetic India and deployed on JCDecaux's outdoor network
