Digital Printing
HP DesignJet has completed 25 years
In a recently-concluded brand meet-up organised to celebrate the Silver Jubilee, HP showcased its vast portfolio of industry leading digital printing innovations and highlighted the potential to brand owners and marketers
Hewlett Packard printing has completed 25 years in India. HP printing is known for bringing the dynamism of digital printing instead of inkjet printing through various verticals like outdoor medium, labels and packaging, general commercial printing, backlist, textile prints, point of purchase, corrugated prints and signages.
In a recently-concluded brand meet-up organised to celebrate the Silver Jubilee, HP showcased its vast portfolio of industry leading digital printing innovations and highlighted the potential to brand owners and marketers across verticals including FMCG, pharma, retail, food and beverage, health and beauty. “With brand managers trying to break the clutter for increased mindshare for their brands, the market place is getting increasing competitive. Digital printing can open entirely new and unexplored opportunities for brands with respect to customer outreach, contributing significantly to the brand recall,” said Puneet Chadha, Director, Market Development, Graphics Solutions Business, Asia Pacific and Japan, HP Inc.
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