The activation campaign, spread over 21 days, covered six Mumbai Lok Sabha constituencies where the AAP has contested, extending into the most interior parts of the...
The party used Christie digital projectors to display holographic images of Narendra Modi at election rallies scheduled simultaneously at various locations
Geometry Global India executes the Lifebuoy activation across 1,500 rural schools in UP and Maharashtra
For brand marketers IPL offers some exciting opportunities to connect with the audience by using mediums like OOH . Leading this pack are TV channels leveraging...
TOI drives home farmer suicide issue
Recent studies have shown that every half an hour, one Indian farmer commits suicide. The campaign on Mumbai's key hoardings by The Times of India was...
The new EFI Fiery DFEs for Xerox Versant 2100 Press set standards for image quality and productivity.
TATA Docomo innovates on OOH to establish the product proposition as well as create differentiation in the market.
Consumer Voice magazine rates Amul above other leading brands
A fleeting message should work well in a scenario where the audience only have fleeting seconds to register a brand presence. This seems to be the...
