DDB Mudra Group has announced the re-constitution of its executive board and the creation of the group creative council and the strategic planning council
Indian OOH leaders believe that adoption of best practices, quality improvements across the board, and some course corrections will go a long way toward driving the...
The initiative illustrates how social messages can be effectively communicated through OOH
Times OOH senior management talks about what it took to grow the company's turnover ten-fold in a matter of 7 years
DOOH has the makings to make it big, say industry leaders
The Indian OOH media is at an inflection point. On one side, there is a big opportunity to engage with a greater number of advertising brands....
Agency officials urged DOAA to look into the issue of payment delays from clients
Industry leaders believe that innovative media and improved monitoring systems will accelerate OOH business growth in the state
The OOH firm has used billboards and unipoles in iconic, tactical and prime locations like Patel Bridge, Marine Drive, Worli, Bandra Turner Road, and Bandra ROB...
Milestone Brandcom rolled out an extensive 8-week OOH campaign Uttar Pradesh, Delhi, Patna and Kolkata, dovetailed with highly innovative on-ground activities