While new advertising opportunities like LED & LCD have been permitted; the biggest issue i.e. illegal media has been tackled with strict policy implementation and compliance...
Rajiv will be overseeing the entire revenue functions at Vyoma and will have overall responsibility for new business development and revenue generation across all regions
With the opening of this section, the South Campus of Delhi University is connected by Metro to the university’s North Campus; Durgabai Deshmukh South Campus station...
Media owners say there are hardly any unauthorised media in the zone, and outdoor media cannot be blamed for the corporation’s revenue losses
Pegging big on OOH, the corporation plans to build various advertising destinations in the city and decides to go strict on illegal sites which aren’t generating...
While the scam has hit the business, specialist agencies believe that there are no major longer-term implications
The final policy is expected to be out in a month’s time; which will be circulated among all the urban local bodies (ULBs) for implementation in...
Media owners assert that the proposed increase in base price for advertising tenders, and municipal bodies’ thrust on steep rise in revenues without commensurate returns to...
The new policy will discourage revenue growth for outdoor business in the state and stifle the demand for local level publicity and advertising considerably, cautions IOAA;...
The draft policy focuses upon leveraging the outdoor advertising formats for revenue growth and improvement of city aesthetics; media owners have been asked to submit their...