IOAA organised a meeting in Zirakpur, Punjab with media owners operating in Punjab where the participants highlighted the various issues that have affected the local OOH...
Media owners cite high tender cost as an inhibiting factor, apart from the proposed elevated road project that would affect the visibility of the tendered media
The local civic body plans to form a committee to make a representation for allowing more advertising formats in the city
The state government is looking at aggressively achieving the ad revenue targets set for the financial year by creating more avenues for advertising & branding options
The campaign which covers markets ranging from Tier 1 cities to Tier 6 towns was designed to build a large base for the watch brand
The bqs rights will be given to new firms after floating the tenders as per the new advertisement policy
The 2nd phase of the Hotstar campaign, executed by The Social Street, fans out to Tier I & II cities
The country-wide campaign, planned and executed by OAP (India), has covered some 70 cities and towns using over 550 media sites
The fashion clothing brand displays the recently-launched men’s range and new communication on Line 3 of DMRC, attracting the commuters from all walks of lives
While the policy implementation has to be completed in two months’ time, the final approval and implementation will take some more time as each city of...
