The solutions are purported to deliver increased flexibility, creative capabilities, and a fully streamlined lifecycle
The Chief Electoral Officer of Punjab has recommended the use of eco -friendly material for promotions, though PVC continues to be the choice due to cost...
The company is now developing standardised quality media at all stations such as lit unipoles at the entry- exit points, hanging signages on platforms, etc
Media owners expected to provide sites at no profit margin
The number of unipole units has been raised from 300 to 450 to be installed at 562 locations and the number of gantries has been increased...
IOAA organised a meeting in Zirakpur, Punjab with media owners operating in Punjab where the participants highlighted the various issues that have affected the local OOH...
The local civic body plans to form a committee to make a representation for allowing more advertising formats in the city
The state government is looking at aggressively achieving the ad revenue targets set for the financial year by creating more avenues for advertising & branding options
While new advertising opportunities like LED & LCD have been permitted; the biggest issue i.e. illegal media has been tackled with strict policy implementation and compliance...
The final policy is expected to be out in a month’s time; which will be circulated among all the urban local bodies (ULBs) for implementation in...
