pDOOH can bring the outdoor medium onto a level playing field with other channels
Sonata’s geospatial intelligence combined with Broadsign Reach’s rich set of (APIs offers a more diverse publisher set, detailed screen insights, faster creative upload speeds
‘With DOOH, You Can’ campaign emphasises DOOH’s programmatic ability to reach returning audiences with real-time messaging and flexibility
The strategic alliance entails Lemma’s Demand Side Platform integration with VIOOH’s network of managed media owned programmatically-enabled screens to be accessed by users
The association provides a special complementary registration code to Indian attendees
Also joining the speaker lineup are Anish Melwani, Chairman & CEO of LVMH; Dan Peres, Editor-in-Chief of Ad Age
The two companies are now offering their clients a unique opportunity to combine exceptional visuals with dynamic delivery technology
Verizon Media’s programmatic DSP integration with Broadsign Reach’s programmatic DOOH SSP enhances the omnichannel media buying experience
Media One is adopting Broadsign’s Ayuda platform to streamline static and digital operations, enhance sales capabilities, and power digital displays across Italy
Sriram has over 30 years of experience in the media and advertising industry across Asia
