Posterscope India packaged the campaign including selection of venues like arterial routes, youth hangouts, shopping destinations to residential belts using a wide mix of media formats
Posterscope India packaged the campaign including selection of venues like arterial routes, youth hangouts, shopping destinations to residential belts using a wide mix of media formats
First leg of campaign has begun; Some Rs 5 crore going into multi-city OOH promotion of the movie
This partnership will help the agency to help clients to explore exciting opportunities available in smart cities
The transit avenue will offer a gamut of advertising options including backlight media, floor branding, roof branding as well as responsive digital screens across 8 key...
Jenny Smith, Global Creative Director of Maxus asserts that DOOH will deliver most when planned in relation to a wider communications mix
The Nagpur Municipal Corporation has been asked to take photographs of receipts of fine imposed along with illegal structures raised by erring persons so that action...
The airline has taken the film’s message to the audiences through in-flight and on-ground activations like innovatively placing posters on restroom doors of the airplanes, and...
Tim Bleakley, CEO, Ocean Outdoor, talks about the Group’s pioneering DOOH media initiatives and investments, and what it took to develop super-premium, iconic media sites. Edited...
The unique branding initiative of Viacom 18 Motion Pictures, executed by Khushi Advertising, entailed placing A4 sized posters of the movie, with the movie title ‘Toilet’...
