This strategic branding decision comes at a natural inflection point for our brand,, says Jianghuai Lin, Chairman and CEO of CNIT
The agreement with CiR gives every JCDecaux airport direct access to the global passenger and traffic information of 550 airports
The OOH firm is planning to introduce digital formats at the airport, having operated static media thus far, apart from conducting various on-ground branding activities
The brand ropes in top airports of the country to target business flyers with different messages deployed at several avenues
This account, led by Kumar Manish, Executive Vice President, dentsu X India, will be handled from the agency’s Delhi office
To create buzz and drive sales, the brand has opted for bus shelter media in proximity to their stores
Clear Channel Outdoor Americas and Texas Center for the Missing (TCM) have launched the campaign to feature digital images of missing children from San Antonio, Dallas,...
The rights cover 9 cycle shelters and have been awarded to Planet Advertising for a period of 7 years; the firm will be required to maintain...
The brand famous for its innovative campaign leaves the Piccadilly Circus and cinema screens blank to introduce its new QLED TV set
The corporation is keeping in abeyance the renewal of existing media contracts; there is no clarity as yet on when the policy will be implemented