The real estate developer used various OOH formats across West Bengal including front lit, non lit and back lit hoardings, LED boards, unipoles, pillars and mobile...
The campaign aims to give the brand instant recognition and shine with the intended target segment
The leading plywood maker extended their'Khushiyon Ka Rangmanch' ad campaign- with the Felfie Festival. For this interviews were aired lived on 91.9 Friends FM, where the...
Over three lakh Parle biscuits and five thousand candy replicas adorned the Parle Bosepukur Sitala Mandir Pandal in Kolkata.
Bright Outdoor Media executed the 10-day campaign in Mumbai
Bright Outdoor Media executed the brand's 30-day campaign in Mumbai
Also, OOH revenue has increased 5.5% in the first six months of 2014 compared to the corresponding period of 2013
Down the years, category advertisers like BFSI, media & entertainment, FMCG, telecom and real estate have had a domineering presence in the Indian OOH space. These...
DOOH has the makings to make it big, say industry leaders
The Indian OOH media is at an inflection point. On one side, there is a big opportunity to engage with a greater number of advertising brands....