The awards recognise OFA's achievements in the out-of-home industry through the research and development of doohfa.
As part of Kabali's promotion, premium cars and walls of Mumbai were adorned with actor Rajnikanth's branding.
Combining digital with OOH in the most innovative way, Kinetic executes an OOH campaign with twitter interaction at vantage sites in Mumbai for Sab TV's show...
Bright Outdoor Media executed this out-of-home campaign for MTV's popular show India's Next Top Model Season 2
The technology used behind this latest innovation is based on 'addressable pixel programming', where every pixel is coded and mapped on the hoarding.
Winning outdoor mandate of Color's Marathi show, Ecosys is about to roll out innovative OOH campaign in Mumbai and rest of Maharashtra.
When other media formats are going through rapid digital metamorphosis, how far can OOH lag from the digital boom? Outdoor Asia went out to do a...
The 12th edition of Outdoor Asia Convention (OAC), 2016 was inaugurated at Hyatt Regency, Gurgaon this morning in association with Pioneer Publicity.
Presenting his session on"OOH in the Digital Economy at OAC 2016, David Gordon, Insight Director, Posterscope UK, shows how using data effectively can pave the way...
Under the change in leadership roles, Raju Markandeya has been elevated as the new COO while Adil Khan has taken over as Head - North region.
