Released by Ocean Outdoor, the UK’s premium DOOH media owner, in partnership with Lumen Research, the media attention measurement leader, the findings strongly support new conversations...
The campaign is executed by Xperia Group
The partnership follows Koddi’s recent expansion of its retail media capabilities in-store and on-site
Charles Parry-Okeden, Co-Founder and Global CEO, Executive Channel Network & Independent Chair, OMA & MOVE Australia, addresses the question of OOH vs DOOH by sharing his...
Remi Roques, General Manager of Broadsign APAC, shares his strategic perspective on how programmatic DOOH is reshaping the industry and what media owners need to get...
The agency will help the brand maximize visibility through targeted marketing strategies and enhanced brand presence, ensuring greater reach and engagement with key audiences
Collaboration unlocks new DOOH campaign emissions insights for sustainability-minded media buyers, improves DOOH carbon footprint reporting
Lemma Phi is a Free, AI-powered media discovery solution establishing direct connect to global programmatic demand
He will spearhead the rollout of Lemma’s full- funnel performance led OOH solution, driving growth and unlocking new business opportunities global
Before her current role at Polycab, Shwetal spent three years as the Chief Marketing and Communications Officer at Shoppers Stop.
