ALTBalaji has embarked on an interesting marketing initiative by using auto-rickshaws to promote their digital show across North and West India
Landsec, the owner of Piccadilly Lights, has replaced the original patchwork of screens with a single state-of-the-art 4K LED digital screen and live technology hub, which...
The moving billboard, so to say, also served as a strong consumer engagement avenue
Active Media Innovations ideated and executed the campaign in Mumbai
The screen towers at approximately 19 meters by 72 meters—covering a surface area of nearly 1,400 sq. m. or over five full-size tennis courts
The firm has partnered with OoH media specialist Talon, to unveil the first phase of new digital buses in London. Google is the first to run...
eg. communication, which holds the media rights on Line 2, in partnership with DMRC, did the train wrap to create an atmosphere of festive spirit
These units exemplify the opportunity for combining social entrepreneurship with OOH advertising
The apex court has given orders to remove unauthorized hoardings and take strict against them
The Court ruling was a strong step to root out the clutter of hoardings, flex banners and signboards that mark the cityscapes in the state
