Internal discussions are reportedly underway to explore reviving outdoor advertising in the city of Chennai
The mandate includes media investment and strategic partnership covering print, television, online, OOH and radio
Different innovations were carried out by MOMS Outdoor Media Solutions depending upon the best suited formats
The brand used a variety of OOH formats that included hoardings to branded mobile vans
The new 55m LED mesh, a flexible LED display screen that is lightweight, semi-transparent, IP 65 protected (water, dust & humidity resistant) LED system allows brands...
The contract will be awarded on DBOT basis for 10 years
The brand takes the OOH medium by storm worldwide to create a suspense around its mobile launch event
The auto major is working towards conducting the programme at 14 malls as well as 150 schools spread across 6 cities with engaging activities & games
The authority is planning to conduct fresh tenders for outdoor formats with pre-decided sizes, locations and structures on public & private properties
Uni ads will have 200 sq.ft media space including side and back panels on more than 2,500 buses