Gaganpreet Singh Malhotra, Director, Wybor speaks about offering quality solutions in a price-sensitive market
Brands of all hues adorn the large formats
Old Mout Cider is the launch partner
Government push on infrastructure and urbanisation will boost OOH inventory especially premium formats
Campaign generates over 14 million impression 15-second spots on 28 advertising screens
OAC 2024 will be organised at Hilton Garden Inn, Embassy Manyata Business Park in Bengaluru on July 26-27.
The success of 'Adoptable' at the Cannes Lions 2024 not only celebrates the creative ingenuity of Colenso BBDO and Nexus Studios but also reinforces the powerful...
Pawan will be speaking on industry regulation, policy advocacy, audience metrics, tech adoption, among others
India among the most dynamic ad markets this year
“The OOH Advertising Convention has been an exceptional platform for uniting stakeholders and media asset owners,” says Sanket Rambhia, Managing Director, Xtreme Media
