A recent report by EY analyzing the Indian Out-of-Home (OOH) advertising sector says the share of Digital OOH (DOOH) out of the total OOH revenues is...
These appointments align with the trend towards advertisers running Global OOH Campaigns.
Geetanjali Sachwani, VP and Head of Marketing, Franklin Templeton shares her journey of navigating the industry, the unique strengths women bring to leadership, and the challenges...
Media4Growth’s Women’s Month series continues, highlighting the voices of inspiring women shaping the OOH industry. In this edition, Melanie Lindquist, Chief Operations Officer, OOH Industry shares...
Will 2025 see the beginning of a new era for OOH where pDOOH becomes a commonly accepted part of the ecosystem? If so, what will it...
Vinkoo Chakraborty, President of Rapport Chrome, shares her journey of leadership, resilience, and the evolving role of women in the OOH industry.
Embrace AI as your partner, not your replacement, says Dino Burbidge, Consultant, Founder of Dinova, as he decodes the impact of AI on the whole creative...
This update allows media owners to track faulty or inactive screens in real-time, ensuring uninterrupted campaign delivery and maximizing advertiser confidence.
Bhoomi Lakhani, SOH National Head at Nexus Select Malls, shares how resilience, empathy, and strategic foresight have shaped her leadership in the OOH industry. Throughout Women's...
This partnership further cements DoohClick’s growth in the South African market, where the platform is already trusted by major OOH operators including Tractor Outdoor, Kena Outdoor,...
