Uni ads will have 200 sq.ft media space including side and back panels on more than 2,500 buses
The objective of introducing this format was to enable high quality brand advertising in the semi-urban markets where brands see significant potential to expand their presence.
The conversion of premium classic OOH sites into digital, coupled with advertiser adoption of the flexible, dynamic and creative opportunities offered by digital formats, is driving...
The brand has partnered with SpiceJet to launch a series of initiatives to make air travel for pregnant women more comfortable and enjoyable
A number of testing, connections and other service functions will take place before the fully-operational display is revealed
Sonal Dabral decides to move on from DDB Mudra Group; Rahul Mathew will be appointed as the National Creative Director, DDB Mudra Group and Brijesh Jacob,...
Sanjay Nanavare has 28 years of experience in media ad sales. He has worked with leading newspapers, magazines and television channels
The 3rd OAA 2017 Jury meet will be held in Mumbai tomorrow
Indian OOH media is expected to witness 10% growth. While the highest growth is expected for digital i.e. over 35%, traditional formats like TV and cinema...
Havas Media will continue to manage the global media strategy, planning, social, traditional and digital investments including India.
