The partnership is set to launch in key global markets that are well-connected with strong digital supply inventory and have active demand clients.
Ocean Outdoor, Tokyo Olympics, Team GB, Westfield Square, Westfield London, Ocean Labs, Toyota, Bridgestone, Birds Eye, SEGA, Catherine Morgan, Sarah Koppens, Grace Charge.
Advertisers can efficiently engage shoppers with relevant messages from their daily commute to shopping and dining.
The knowledge sessions will focus upon ‘Driving DOOH Growth’, ‘Redefining DOOH Audience Measurement’, ‘Syndicated Audience Measurement’, ‘OOH in transition’, ‘New Business Models’, and ‘The Business Model...
Kinetic France will integrate Hivestack's demand side platform (DSP) bringing automation and performance measurement to brand campaigns in DOOH for the first time in France.
In France, JCDecaux manages over 2,500 screens in all the environments where it is present: Urban digital (cities, digital window displays in local stores, premium retail)...
‘We connect digital marketing & DOOH’
Satish Hooda, Founder of Raj Roshan sees a more meaningful engagement of innovators and mounters in campaign ideation and rollout plans.
Emraan Kureshi, MD, Active Media Innovations cites that fabrication of innovations calls for multiple expertise, such as, in woodwork, metalwork, sculpting, electrical work, etc.
By integrating the two platforms and supporting always-on deals through the OpenRTB protocol, digital advertisers will be able to exploit the full potential of DOOH programmatic,...