Giving insight on railway advertising, Sudeesh V C, Senior Divisional Commercial Manager at Thiruvananthapuram Division, in Southern Railway said that the medium offers face to face...
As part of their multi-city OOH campaign, IOAA has already rolled out its billboards in Bangalore while the next cities will be Mumbai and Delhi soon.
At Kerala Talks OOH 2015, Mandeep Malhotra, Founding Partner and CEO of The Social Street mentioned that the DOOH space is expected to see a tremendous...
With more than 200 delegates attending the conference, the first edition of Kerala Talks OOH got maximum registration from outdoor giants and professionals across the region.
The brand's outdoor campaign was launched in bus queue shelters across Delhi, Mumbai and Bangalore.
Before joining IKON, Prabhakar worked as Senior Media Director with Dentsu Communications.
Online grocery shopping app Grofers has extended its reach through outdoor campaigns in tier-II cities. Executed by Kinetic Worldwide, the campaign is now visible in cities...
Launching a massive outdoor campaign in Delhi and Bangalore, smartphone app PayUmoney has used almost all formats like hoardings, BQS, MUPI, pole kiosks etc. Executed by...
According to Madison, all these tools will make the media planner's life more scientific and facilitate objective site selection, by allowing planners to make a data...
The agency will be driving the brand's ATL, OOH and Experiential marketing activities.