According to Madison, all these tools will make the media planner's life more scientific and facilitate objective site selection, by allowing planners to make a data...
Dipankar Sanyal has been promoted to CEO, Platinum Outdoor, while Jayesh Yagnik takes on the role of COO, MOMS.
Pidilite's Fevicol Marine branded life jackets were distributed to the volunteers who take the responsibility for immersing idols of Lord Ganesh in the sea.
According to Vinkoo, a promising market like UP can grow extensively in outdoor advertising if only formats and aesthetics are improved along with certain monitoring systems...
With approximately 150 delegates coming to make the conference a success, UP Talks OOH saw maximum registration from outdoor giants and professionals from all over the...
Madison OOH creates an interesting clock for Engage Deodorants
Unlike static pictures on the billboard, MOMS has used giant versions of moving deodorant bottles as arms of a clock to depict the freshness it promises...
The brand campaign aims to encourage commuters to protect their homes from'Damp Walls, Damp Ceilings, No Rising Dampness, No Cracks and No Leakage'.
The frequency of the highly visible Parachute campaign was built through branding bus shelters and metros stations also.
Madison IES launches Prism Cement's Duratech in the outdoor through a mega event spanning across 21 towns in the country
