A number of billboards were displayed featuring the late Trilochan Singh Ji (Founder of Veerji Ka Dera), Raji Ashok Ji (Chennai's beloved 'Auto Akka'), Aditya Kumar...
Rohit Chopra, COO, Times Innovative Media; Nabendu Bhattacharyya, Founder, ideacafe.agency; Jayesh Yagnik, CEO, MOMS Outdoor; and Atul Shrivastava, Group CEO, Laqshya Media Group share their perspectives...
Jayesh will be participating in a panel discussion on 'What will it take to double OOH business in southern markets'
Jayesh Yagnik, CEO, MOMS OOH sees technology playing a pivotal role in the OOH growth process
Khushali wins a cash prize of Rs 20,000 and Pooja Rs 15,000
The campaign was executed in multiple metro cities across the country by utilizing a strategic media mix, the campaign was successfully able to capture audiences' attention.
Karan brings in a wealth of experience having previously worked at organisations such as Dentsu, Laqshya and Unitech Group.
Jayesh Yagnik, CEO, MOMS Outdoor Media Solutions says that DOOH brings advertising to life, but these are still early days for this medium as DOOH media...
The deal, worth reportedly Rs 100 crore will see the specialist agencies working with the automobile giant for their outdoor advertising campaigns.
Specialist agency heads take stock of how pDOOH is shaping up in India