The RDN projects have been placed in two clusters or regions – (i) North + East; and (ii) South + West; Pre-Bid Meeting on April 5
This BTL teaser campaign by Cupshup for a popular brand manages to build curious buzz across four cities
Adidas, which recently rolled out the new phase of its ‘Impossible Is Nothing’ campaign to express commitment to Indian women athletes, once again leverages the power...
Extended collaboration unlocks programmatic media buyer access to 3,000+ premium DOOH screens across the UK via Clear Channel LaunchPAD, broadening available European pDOOH inventory
Robin Gupta, Vineet Sharma and Sumit Goswami have set up Mantaray Digicom that offers an end-to-end adtech platform for OOH.
Kinetic India rolls out the creative campaign exclusively on JCDecaux India operated bqs media in Delhi NCR
Hivestack has also signed up with the largest OOH/DOOH media owners in Malaysia via the Hivestack Supply Side Platform (SSP) that include BIG Tree, Seni Jaya,...
“Using our knowledge of the market and our experience with partners, we’ve created an OOH-specific camera which makes the adoption and integration of touchless technology easy,”...
As the digital and physical worlds converge, consumers now spend similar amounts of time immersed in each, creating a new frontier for advertising
Mondelez India extends its ‘Do Nothing’ proposition for Cadbury 5 Star with the launch of ‘NothingCoin’, a new form of currency, that is supported by 360-degree...
